Navigating Markets, Achieving Excellence

With a legacy dating back to 2011, Point Media has emerged as a trailblazer in the realm of cross-cultural marketing, specialising in the dynamic landscapes of both Australia and China.

Our journey has been marked by a deep-seated commitment to transcending borders and forging connections. We are guided by the belief that successful market expansion requires more than just geographical reach; it demands a profound understanding of cultural dynamics, consumer behavior, and tailored marketing strategies. It is with this vision that we craft comprehensive marketing solutions, meticulously customized to meet the distinctive needs and preferences of each market.

For Chinese brands entering Australia, we offer strategic guidance, cultural insights, and localized marketing strategies. We help them establish a strong presence and meaningful connections with Australian consumers. Conversely, we empower Australian brands to tap into the vast potential of the Chinese market by providing expertise in consumer behavior, digital marketing, and cultural nuances.

Our track record includes facilitating the growth of numerous Chinese brands in Australia and enabling Australian brands to thrive in China. We’re not only about cross-cultural expertise but also dedicated to revolutionizing marketing through creativity and technology. Our digital billboard advertising network in prime locations ensures unparalleled visibility for our clients.

At the core of our success are our values: collaboration, trust, and delivering exceptional results. We forge strong partnerships and embrace industry trends to consistently exceed expectations.